College Planning Specialists

July 11, 2008

Student’s Marketability Factors: 2 Critical Skills You Must Have Before Leaving School

To often college professors and the self ingratiating scholarly types, who pride themselves on academia, miss the mark when preparing students for the “nuts and bolts” business world that awaits them.

Let me help you with my opinion gleaned from years of corporate America battle wounds.  You will make yourself more marketable, more desirable to firms, and a highly sought after candidate if you develop the following 2 skills:

#1 The Written Word

Your ability to put pen to paper, fingertip to keyboard, or ink to grease board is the most critical skill employers are beginning to demand in college grads entering the job market. Can you write a grammatically correct sentence? Can you punctuate that sentence properly and spell without errors? Can you perform these basics while utilizing and displaying a broad vocabulary in your writing? Finally does your writing deliver the message intended in a succinct manner?

#2 The Spoken Word

Can you relate your thoughts, your message, and your purpose in a public speech? Are you comfortable providing information, direction, or analysis to a room full of peers-or worse yet superiors?

Public speaking, often ranked as the #1 or #2 fear in America, is a huge component to your success. If you can master this skill, you will differentiate yourself over your competition

Final Final

Our next article will provide you with resources on how to hone your writing and speaking skills, where to find resources to get over the fear(s), and tools you can utilize that will help you grow into the “expert” you hope to emulate

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